Meet our Bespoke & Styling Specialist
Mo love affair with menswear started as many young men’s do: With his father, Growing up, his native country Morocco, and learning to refine his craft in the city of London and obviously travelling in his mother continent Africa.
In the case of his father, he was either in an army uniform or a suit, which were all tailor made and he remembers as a child that his father had them displayed in his wardrobe from the lightest colour one to the darkest. He did that with his suits, ties, and socks so he was a big inspiration for him to take a career in tailoring.
Growing up in Morocco also inspired him with its diversity. The vibrant colours, and the contradiction of its terrain. You can be setting in Marrakech in 28 degrees while watching the snow on the top of the mighty Atlas Mountains and of course Africa has always been a big inspiration to him for the same reasons.
He describes his inspiration for fashion and tailoring like a mighty tree: the roots are deep in Morocco/Africa and the branches are overlooking Europe, exactly like the location of Morocco within Africa.
He has also worked in London for top Italian tailors, and British tailors in Saville Row, hence his touch is a mixture of tradition with inovation. Mo has styled some top celebrities and statesmen.